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Investing in professional branding is relative to your business goals. If you’re thinking about creating and releasing your own chocolate bar and aim to stock in well-known stores, then definitely invest in professional branding & packaging but if you’re starting up a small Etsy shop selling handmade soaps, then continue reading this post as I am going to share some tips on how you can improve your branding even if you’re not a designer!
Your visual identity should be unique and immediately recognizable. It should be consistent across all of your communications, from your website to your business cards to your social media accounts.
Make sure your branding is consistent across all platforms, from your website to your social media profiles to your email signature. This will help people to recognise and remember your brand more easily.
People are more likely to remember and engage with your brand if it has strong visuals. Invest in high-quality images and graphics to use on your website and social media, and make sure they reflect your brand’s personality.
Your branding should be distinctive and memorable. Think about what makes your brand unique and make sure that comes across in your visuals and messaging.
People connect with brands that have a strong story. Share your brand’s story on your website and social media, and make sure it is reflected in your visuals.
Your branding should have a consistent message across all platforms. Make sure your website, social media, and marketing materials all share the same core message.
Make sure you are regularly engaging with your audience on social media and other platforms. Respond to comments and questions, and create content that is relevant to their interests.
Your branding should evolve over time to stay relevant. Regularly review your branding and make changes as needed to keep it fresh.
If you’re in a position to invest in professional branding & you’re ready to take that next step in your business, get in touch via my enquiry form and we can schedule a chat!
Are you ready to turn your dream into a reality?
Fill out the form below or email me directly at info@megstyles.co.uk